Chest
Choose the fabric, collar and finishing for your chest, then preview it live before you order.
HOW-TO GUIDE
Every measurement MAVIINCI needs, explained one at a time — where the tape goes, what each number controls in the finished garment, and the mistakes that quietly ruin a fit. Video for every measurement, in English and Hindi.
Read Measuring GuideA beautiful fabric and a perfect design still fail if the numbers behind them are wrong. A shoulder half an inch too wide never sits right, no matter how good the cloth is. Taking accurate measurements at home is simple once you know where the tape goes — ten careful minutes and every custom garment you order after this fits the way it should.
A soft cloth measuring tape rather than a steel one; thin, fitted clothing so the tape sits on your body and not on fabric; a second person for shoulder and back measurements, which are close to impossible to take accurately alone; and somewhere to write each number down the moment you take it.
Chest: wrap the tape around the fullest part of the chest, under both arms and across the shoulder blades, level all the way round, breathing normally. Stomach: run the tape around the stomach at the navel, passing directly over it and level all the way round, without pulling your stomach in. Hip: around the fullest part of the seat with the tape level. Shoulder: across the back from the bony point where one shoulder ends to the same point on the other side — always ask for help with this one. Sleeve: from the shoulder point down the outside of the arm over a slightly bent elbow to the wrist bone. Neck: around the base of the neck where a collar sits, leaving room for one finger. Bicep: around the fullest part of the upper arm with the arm relaxed.
Waist first, because leg length and rise are both measured from it: where the waistband sits is a style choice rather than a fixed point on the body. Most men today wear trousers about four fingers below the navel, while a Gurkha or traditional high-rise trouser sits on the real waist level with the navel — decide which you want, measure the body all the way round at that line, and tell your tailor which line you used. It is not the size printed on your jeans. Leg length: down the outside of the leg from that same waist line to the ankle bone, measured barefoot. Crotch or rise: wrap the tape around the waist on that same line, press a finger onto the tape at the centre front and another at the centre back, slide the tape away keeping those points, then measure from the front point down between the legs and up to the back point. Because it runs front to back it lands in the twenties for most men, not around twelve — a figure near twelve means only half the rise was measured. Thigh: around the fullest part of one thigh, standing with weight on both legs. Bottom opening is a style choice rather than a body measurement: around 13 to 14 inches reads slim, 15 to 16 is a classic straight leg, 18 and above is a traditional relaxed pyjama.
Shirt, coat, jacket, waistcoat and kurta lengths are all measured the same way — from the shoulder point beside the neck, straight down the front of the body. Only the stopping point changes. A shirt ends around where the seat begins, a coat where the thumb knuckle falls with arms relaxed, a sadri about 2.5 inches shorter than the coat, a short kurta just above the knee and a long kurta at or below it.
The shoulder is the one seam a tailor can almost never move after the cloth is cut. There are three shapes, and telling yours apart takes about ten seconds in a mirror. Broad/Straight stays almost level from neck to bone — ready-made jackets pull across the back, and extra padding only adds bulk. Normal has a gentle, even drop, which is the shape most patterns are cut around. Sloping has a clear fall from neck to shoulder point, which makes the neck look longer; this is the shape shoulder padding was invented for. One shoulder lower than the other is common too — if you can see it, say which side. If you still cannot tell, send a straight-on front photo with arms relaxed: shape is exactly the thing a photo carries and a number does not.
Keep the tape level, snug but never tight, stand the way you normally stand, and take every number twice. The mistakes we see most often are measuring over thick clothes, adding your own inch "for comfort" when ease is already built into every pattern, copying a ready-made size instead of measuring, and taking shoulder width alone in a mirror.
If you would rather not hold a tape, MAVIINCI runs its own measurement engine built on measurements taken by our own tailors. From height, weight and age it works out your BMI, reads a body type and fit preference from it, and predicts seventeen tailoring measurements. Two optional photos let it read real widths off your outline, correcting for how loose your clothing is. Every prediction comes back with a range and a calibrated chance of being within half an inch, so fields it is unsure about are named for manual measurement instead of guessed at. Average error across all targets is roughly three quarters of an inch, and because every MAVIINCI order ends with a tailor measuring the customer by hand, those verified numbers feed straight back into the model.
Usual adult ranges in inches: chest 26–60, stomach 22–60, hip 28–60, shoulder 12–24, sleeve 16–30, neck 11–22, bicep 8–22, trouser length 30–50, waist 22–56, crotch 8–34, thigh 14–36, shirt and coat lengths 20–40, long kurta length 30–52. These are deliberately wide because bodies vary — but a number outside its range is almost always a slipped tape or a typo rather than an unusual body.
Choose the fabric, collar and finishing for your chest, then preview it live before you order.
Shoulder Width cut to your measurements in premium fabric, with optional embroidery and a made-to-measure fit.
Personalise every detail of your sleeve length — style, fabric and fit — using the MAVIINCI design tool.
A made-to-measure waist built around your body, occasion and style preference.
Choose the fabric, collar and finishing for your thigh, then preview it live before you order.
Garment Lengths cut to your measurements in premium fabric, with optional embroidery and a made-to-measure fit.
Yes for almost everything. Chest, stomach, waist, hip, thigh, bicep, neck and all the lengths are perfectly doable alone. The two exceptions are shoulder width and anything across the back — ask someone to help with those. Take every number twice.
Use a piece of string, a shoelace or a phone charging cable. Wrap it, pinch where it meets, then lay the pinched length against a ruler and read it off. Slower, but just as accurate.
Wear thin, fitted clothing — a close t-shirt is ideal. Measuring over a kurta, jacket or sweater can add one to three inches, and the tailor has no way of knowing to subtract them.
Snug but not pressing. The tape should touch you all the way around and one finger should slide underneath comfortably. If it leaves a mark, it is too tight.
No. Send the body number only. Ease is built into every pattern by the tailor, and adding your own on top means it gets counted twice — that is exactly how a garment ends up two sizes too big.
No. Give height, weight and age and let the AI estimate your measurements, then adjust anything you want. Accurate tape numbers still give the best result, so the AI shows which fields it is confident about and which are worth measuring by hand.
Across all seventeen measurements the average error is about three quarters of an inch, tested so that no customer appears in both the training and the test data. Accuracy is not uniform, which is why every prediction ships with its own confidence rather than one headline number.
Your face is masked on your own device before anything is uploaded, and only the body outline matters for measurement. Stored data is reachable by the tailoring team only, and photos are optional throughout — the AI runs on profile details alone if you skip them.
Once a year is plenty if your weight is steady. Re-measure after any change of about four kilos or more, and always before a wedding order, since those garments are fitted closer than everyday clothing.
MAVIINCI works in inches throughout. If your tape only has centimetres, divide by 2.54 — or write the centimetre value down and tell us so we convert it rather than you rounding twice.